A cut above
HONDA LAWN & GARDEN
From lawnmowers to hedge trimmers, Honda are the UK market leaders in lawn and garden equipment—the ‘go to’ brand for professional gardeners and enthusiasts alike. We’ve been creating effective, creative solutions for Honda Lawn & Garden products for over 20 years.
See just some of our work below…
Ready to launch
We create engaging advertising campaigns for Honda Lawn & Garden. Helping them to maintain their position as UK market leaders, and also helping them to bring new products to market—like the eagerly-awaited launch of their cordless, battery powered range. We created a targeted print and digital national advertising campaign, which connected with the target audience, finding cut-through, in a competitive market.
Campaigns that deliver
Our campaigns typically include national press advertising, a campaign landing page, trackable digital adverts and multi-channel social media assets, alongside creative direct mail and point of sale materials for the Honda Lawn & Garden showrooms.
Understanding the audience
With so many products in the range, Honda Lawn & Garden customers are incredibly varied, from the groundskeeper maintaining the local park, to the family prepping for a garden party. This is why we always get to know the target audience before creating a campaign. This approach ensures our creative always feels authentic, speaks the right language and connects with the end-user on a personal level.
Print with purpose
We take great pride in the printed materials we create for Honda Lawn & Garden. Whether it be an eye-catching piece of direct mail, showcasing the very latest innovative garden product, or the informative brochures and mini guides, packed full of engaging imagery, meaningful copy and useful info-graphics—all designed with the end-user in mind, helping the customer to understand the vast and impressive range of Honda products, and decide which model is best for them based on their needs.
From well-known shows such as BBC Gardeners World Live, Country File Live, and the Cholmondley Pageant of Power, to PR and trade events, like the Gardeners Media Guild. We support Honda Lawn & Garden by creating many assets for various shows and events up and down the country. Our large format graphics are engaging and informative, making for a great visitor experience.
Words are powerful
We draw upon all of our Honda experience and product knowledge to write clear and engaging copy. This ensures our design projects really hit the mark and communicate effectively with the target audience—whether it be a hill farmer in Inverness, a harbour master in Plymouth, or a keen gardener in the Cotswolds—our copy connects on a personal level, speaking the right language in a persuasive and informative way, all written with that distinctively ‘Honda’ tone of voice.