Performance that leads the way
Pioneers of cleaner 4-stroke technology, Honda Marine engines have been delivering outstanding levels of performance, with world-renowned reliability for over 50 years. We’re proud to have been creating effective, creative solutions for Honda Marine and their Boat Builder Partners for many years.
See just some of our work below…
- Point of Sale
Campaigns that deliver
We create engaging, tactical advertising campaigns for Honda Marine—helping them to launch new products, highlight seasonal promotions and hold their position UK market-leaders. Our campaign work typically includes national press advertising, a campaign landing page, trackable digital adverts and social media assets and creative direct mail and point of sale materials for the Honda Marine dealerships.
Honda Marine partner with a few carefully selected boat building companies from around the globe, who each share the same passion for delivering the ultimate offshore experience. We help to promote these partnerships and their perfectly paired ‘boat and engine’ combinations, by art directing photoshoots and creating advertising campaigns, brochures, web pages, point of sale materials and show stand graphics.
Brochures with purpose
We create the engaging brochures for Honda Marine and their carefully selected Boat Builder partners. Our brochures for Galia, Highfield, AMT and GuyMarine are packed full of engaging imagery, meaningful copy and useful info-graphics. They walk the reader through their impressive boat and engine packages, helping them to decide which model and accessories best suit their needs.
Understanding the audience
Honda Marine customers are varied. Whether it be a scuba diver, a keen fisherman or a family looking to enjoy a weekend on the water—before we create a campaign, we do our homework and really get to know the target audience. This approach ensures our creative always feels authentic, speaks the right language and connects with the end-user on a personal level.
Southampton International Boat Show
As one of the most important events in the marine calendar, it’s vital that the Honda Marine stand provides a memorable customer experience and stands out from the competition. We love taking on this challenge each year, creating the ‘look and feel’ and designing all the large format graphics and immersive experiences which bring the stand to life. We perfect all of the little details, which ensures the stand has a huge presence at the show.
A picture says a thousand words
Strong images are vital in telling a brand story and creating an effective campaign. We organise and art direct Honda Marine photoshoots—finding the perfect coastal locations and the right models to capture believable imagery with an authentic ‘real life’ feel. Making a connection with the target audience.
50 years of cleaner innovation
Newenglish were proud to help Honda Marine celebrate 50 years of their revolutionary 4-stroke technology. We created an advertising campaign, along with digital assets and show stand graphics to communicate this impressive milestone in being kinder to the environment, with their cleaner outboard innovation.